Course Description

The proliferation of internet, social media, and mobile channels are revolutionizing marketing techniques around the world. This course provides students technological expertise to keep pace by in-depth discussion and projects performing digital marketing with real companies. Students will acquire cutting-edge knowledge, skills, and experience to conduct marketing campaigns in each of these cutting-edge mediums.


Credit is awarded from LSU–Baton Rouge

Online Format: six-month open enrollment period; 15 modules 2 exams

Tuition and Fees

Special Requirements: a computer with reliable internet access, a webcam, and a headset or speakers, and a microphone.

You are also responsible for purchasing separately the required textbooks and any additional required materials for this course.

If you are interested in re-enrolling in a course that you have already taken through our program, please contact us before registering. If you have any questions about registration or payment, please contact our office.


MKT 3401

Prerequisite Verification: By completing registration in this course, you acknowledge that you meet any prerequisites or requirements to take the course. LSU undergraduate students may have additional requirements imposed by their department or college and must consult with their academic counselor or advisor before enrolling in an ODL course.

Applies Towards the Following Certificates

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Section Title
Digital Marketing
Once you are registered, you have 180 days to complete this course
Instruction Method
Course Fee(s)
MKT 4440 credit (3 units) $866.00
Available for Credit
3 units
  • Rice Dan
Section Notes
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